ShootAds
❓ Help Center

Frequently Asked Questions

Everything you need to know about ShootAds. Can't find your answer? Open a support ticket.

General
What is ShootAds? +
ShootAds is a self-serve ad network connecting advertisers who want targeted traffic with publishers who monetise their websites. Advertisers create CPM-based campaigns; publishers embed ad zones and earn revenue on every impression and click.
Is ShootAds free to join? +
Yes — creating an account is completely free for both advertisers and publishers. Advertisers only spend money when they fund a campaign; publishers earn money without paying anything.
Can I be both an advertiser and a publisher? +
Absolutely. When registering choose Advertiser + Publisher and you'll get access to both sides of the platform under one account — campaigns, ad zones, reports, and billing all in one place.
Which countries are supported? +
ShootAds is a global platform. You can target campaigns to specific countries, and publishers from any country can earn revenue. Payouts are processed internationally via PayPal.
Advertisers
What ad formats are available? +
We currently support:
  • Banner ads — standard IAB sizes (728×90, 300×250, 160×600, 320×50, 300×600)
  • Pop-under ads — a new browser window opens behind the current one
Banner creatives must be JPG, PNG or GIF under 2 MB.
How does CPM pricing work? +
CPM (Cost Per Mille) is the price you pay per 1,000 ad impressions. You set your own CPM — higher bids improve your chances of winning placements. The minimum CPM is $0.10 and the minimum campaign budget is $5.00.
How do I add funds to my account? +
Go to Add Funds in the sidebar and deposit via PayPal. Funds are credited instantly. The minimum deposit is set by the platform admin (typically $10).
Can I control when and where my ads show? +
Yes. Campaigns support:
  • Country targeting — show ads only in selected countries
  • Device targeting — desktop, mobile, tablet
  • Dayparting — set active days of the week and hourly windows
  • Frequency capping — limit how often the same visitor sees your ad per hour or day
How long does campaign approval take? +
Campaigns are reviewed manually by our team, typically within a few hours. You'll receive an email and an in-app notification as soon as your campaign is approved or if further changes are needed.
What happens to unused budget if a campaign is rejected? +
The full unspent budget is automatically refunded to your account balance immediately upon rejection.
Publishers
How do I start earning as a publisher? +
  1. Register and choose Publisher (or Advertiser + Publisher)
  2. Add your website and verify ownership (HTML meta tag or DNS TXT record)
  3. Create an ad zone on your verified website
  4. Once the zone is approved, copy the embed code and paste it into your site's HTML
  5. Earnings accumulate in real time as visitors trigger impressions
What is the revenue share percentage? +
Publishers receive a percentage of the advertiser's CPM spend for every impression served on their zones. The exact revenue share rate is displayed in your publisher dashboard and is set by the platform.
How and when do I get paid? +
Submit a payout request from the Request Payout page once your balance meets the minimum threshold. Payouts are processed via PayPal within 2–3 business days. You'll receive an email confirmation when the payment is sent.
Is bot traffic filtered? +
Yes. ShootAds filters impressions from known bots and crawlers server-side using user-agent detection. Duplicate impressions from the same IP within a short window are also deduplicated to ensure advertisers are only billed for genuine human traffic.
Billing & Security
Is my payment information stored on ShootAds? +
No. All payments are processed through PayPal. ShootAds never stores card numbers or sensitive payment data — only the transaction record (amount and timestamp) is saved.
Does ShootAds support two-factor authentication? +
Yes. Go to Account → Security to enable TOTP two-factor authentication, compatible with Google Authenticator, Authy, and any RFC 6238-compliant app.
How does the referral programme work? +
Share your unique referral link from the Referrals page. When someone signs up through your link and starts spending on campaigns, you earn a commission (a percentage of their spend) credited to your balance automatically.

Still have questions?

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